Growing Creative Brands Online
DAVID.MARKET helps creative brands accelerate their growth. We work with you as an experienced partner to help grow your brand. We take marketing off your plate so you can get back to doing what you do best - growing your business. We are an experienced PPC agency, SEO agency, branding agency, and more. See below for our range of services and how we can help your brand.
Read more about how we do it below.
Strategy & Brand Building
We partner closely with brands to help jumpstart their growth. Without a proper strategy, you lack a foundation. We help you create it so you can focus on what matters: your business.
We are committed to helping our partners build their brands for and over the long term. Our approach to brand growth is based on a firm foundation of strategy, research, and ongoing communication and support. We will work with you to define your target audience, assess the competitive landscape, examine your analytics data, evaluate your messaging, set KPIs (or Key Performance Indicators), and help create an ongoing strategy and road map for success.
Research and planning are essential if any successful marketing effort is to take off. They help build your brand stronger. We want to start our work with you equipped with a clear vision and plan of who your target customer is, how your brand is different from your competitors in the marketplace, why customers will be drawn to your brand through marketing, and how we will communicate those brand values and benefits to your target customer. By differentiating your brand, we can create committed, repeat customers, and evangelists. This in-depth planning and setup will enable us to hit the ground running.
PPC Digital Advertising
We do Pay-Per-Click (PPC) advertising right. We are passionate about growing our clients' brands, leads, and sales through well-crafted Google Search, Display, and Shopping ads, Bing ads, and Facebook and Instagram social advertising.
We have years of experience creating, executing, and managing pay-per-click (PPC) ad campaigns on Google, Bing, Facebook, Youtube, and Instagram. Our specialties include paid search, paid social, shopping ads, and display advertising. We are a certified Google Partner, Bing Accredited agency, and Facebook Agency Partner.
We pride ourselves on our in-depth strategy, high-grade written copy and visual creativity, and our personalized, client-focused approach. We combine keyword research, precise customer targeting, account structuring, site auditing, and compelling messaging to find the most profitable and appropriate audience-focused approach for your brand. We rigorously optimize all campaigns weekly, using data and strategy to inform our decisions. We deliver detailed monthly reporting and strategy calls to keep you in the loop and us accountable.
We work with clients on SEO, PPC, and strategy together so that all parts of our approach push towards one ultimate goal: growing your brand. While SEO is important for long-term growth, quality PPC advertising gives your brand and web presence the immediate jumpstart of traffic and attention that it will need to move forward quickly.
Partner with us to drive qualified traffic and attention to your brand and grow sales, leads, and visibility. Let us take PPC advertising off your plate so you can get back to growing your business.
SEARCH ENGINE OPTIMIZATION
DAVID.MARKET is an experienced SEO agency. We focus on building your visibility for organic search and discovery. Let us help build long-term, low-cost, high-impact visibility for your brand with an expert SEO strategy.
Every month, internet users make thousands of organic web searches for your products or services. Having organic search visibility high in the rankings for valuable terms is crucial for your brand growth. Our focus is on putting your brand in front of customers who are looking for your product or service.
Our SEO agency services include:
- Detailed Keyword Research & Strategy
- Customized Messaging Strategy & Audience Research
- Site Auditing
- On-Page Website Optimization
- Technical Site Optimization
- Link Building
- Content Strategy
- Detailed Monthly and Quarterly Reporting
SEO is a long-term, constantly evolving collaborative process. We will work on your site and strategy on a weekly basis and deliver monthly reporting as to our progress. All our work is designed to build genuine visibility for your brand. Our work is rooted in best practices designed for authentic, long-term growth.
We work with clients on SEO, PPC, and strategy as part of one complete picture, so that all parts of our approach work together towards our ultimate goal: growing your brand and sales for the long term. Partner with us to drive qualified traffic and attention to your brand and to grow sales, leads, and visibility, all while improving your CPA, ROAS, and gross sales. Let us take SEO off your plate so you can get back to growing your business.
WEB DESIGN, WEB DEVELOPMENT & CONVERSION RATE OPTIMIZATION
We help you convert online visitors to leads, sales, and fans through an optimized, attractive web presence that communicates your brand values and speaks directly and authentically to your target customer.
DAVID.MARKET is an experienced NYC web design, development, and conversion rate optimization agency. Our web design services are part of our holistic approach and strategy designed to grow creative brands through raising brand visibility, driving your ideal customers to your website presence, and converting visitors into customers and fans.
We believe that a well-designed website presence that speaks directly to your target customer is one of the most important parts of your online presence. When they land on your website, visitors need to feel like they belong, that they came to the right place and that your brand speaks to them. Whether you need to sell items with an e-commerce store, generate leads with a B2B (business-to-business) website, or just grow awareness with a landing page, your website will be your home base, gathering all aspects of your business together in one place. It will be your online representative and visual identity.
We focus on custom WordPress, Shopify, and Squarespace site development, translating distinctive designs through expert coding and back-end development into a content management system (CMS) that makes your future adjustments and evolution easy and convenient after we finish our build. We believe that managing your own content afterward is important.
We also specialize in conversion rate optimization. Traffic acquisition is only half the battle: you need to convert that traffic into customers, leads, and fans. Our holistic approach works to convert your existing and new traffic at a higher rate, maximizing your efforts on all fronts and making your site more efficient and easier for clients to use. We design and build our original designs from the ground up to be conversion-rate-friendly.
Got a website you are happy with already or a developer you already work with? We will audit your site and help make any important changes needed to increase the conversion rate of web visitors to leads, sales, or fans. We use Heatmaps, Google Analytics data, A/B testing, and best practices to find both major bottlenecks on your site and other areas where we can make marginal or major gains.
Your branding is more than just a logo; it is the way your company communicates with its audience and how they perceive it.
A good brand is built to last. If your branding reflects the nature of your business, it will add value, build trust and engender an aesthetic and visual identity that becomes as essential to your business as the product or service itself. Good branding is about more than just arbitrarily picking a logo, colors, and typefaces. It’s about creating a consistent visual message that reflects the brand and product(s), speaks directly to the target audiences, and adds value to your business.
We are an NYC-based branding agency. We work closely with clients in order to get to know your brand values, goals, and target customer and then to develop an aesthetic that is tailored perfectly to your brand. We will create a brand manual to set you up for the long term and then tailor any needed assets to fit your new identity.
Cross-channel marketing to further grow your brand, including email marketing, organic social media, content marketing, graphic design, and copywriting agency services.
Our core focus is on growing and converting visiting traffic to sales, leads, and fans of your online web presence via strategy, PPC, SEO, and website optimization, but if you enjoy working with us and need more, we now offer a custom agency model where we offer email marketing, organic social media management, content marketing, copywriting, and graphic design services.
Email marketing is one of the most direct and important ways of precisely targeting and connecting with your audience, nurturing, educating, and engaging them. We’ll work with you to develop a long-term email marketing strategy, content calendar, and create visual and written content for your campaigns.
Social media is an important way to build brand visibility, voice, and trust, and to differentiate your brand from others. We will work with you primarily on organic Facebook and Instagram strategies to connect with your audience and find new ones.
We also provide written and graphic design content services, telling your brand’s story through well-designed, brand-aligned creative that helps move your long-term strategy forward. Our expert copywriting services can bolt onto your existing business or we can work with you to create an expert blog strategy and more.